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Cranberry\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThis beautiful coffee comes from Taferi Kela in the Sidamo region of Ethiopia, sourced in partnership with Bette Buna — meaning “House of Coffee.” Their story is rooted in family and community: when Dawit and Hester were asked by Grandfather Syoum and Grandmother Emame to take over both the farm and the responsibility for supporting the village, they took that mission to heart.\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAlthough Taferi Kela shares the same mountain range as some of Sidamo’s most recognised producers, the area has long been overlooked. No other coffee company — or any industry — operates here. Despite coffee making up nearly a third of Ethiopia’s GDP, more than 90% of the people working in coffee still struggle to make a livable income.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBette Buna are changing that.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThey support local farmers by improving farming practices, restoring agroforestry systems, and championing the importance of harvesting only ripe cherries. This results in higher-quality coffee, heavier cherry weight, and better pay for farmers — including quality premiums.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOne of their most impactful initiatives is their in-house nursery, distributing more than 350,000 climate-adapted seedlings every year. Once mature, each seedling can provide farmers with at least $2 additional income per year — creating an estimated $650,000+ positive impact annually in a community where the average household survives on less than $50 per month (for a family of nine).\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eA delicious cup with a story that truly matters.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eExpect notes of juicy peach, sweet cocoa, and tart cranberry.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"flex p-4 gap-4 text-base md:gap-6 md:max-w-2xl lg:max-w-[38rem] xl:max-w-3xl md:py-6 lg:px-0 m-auto\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"GoatHerd Coffee","offers":[{"title":"400g \/ Medium Roast","offer_id":57243830190461,"sku":null,"price":25.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0782\/2072\/2495\/files\/658EBD3D-6AD5-4E31-9C95-37DB6E9D6FD3.jpg?v=1761317733"},{"product_id":"poda-womens-group-wet-hulled-indonesia","title":"Poda - Women's Group, Wet Hulled, Indonesia","description":"\u003cdiv class=\"group w-full text-gray-800 dark:text-gray-100 border-b border-black\/10 dark:border-gray-900\/50 bg-gray-50 dark:bg-[#444654]\"\u003e\n\u003cp\u003e\u003cspan\u003eSmoked Pineapple • Orange • Cedar • Dark Chocolate\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePoda are redefining what Sumatran coffee can be. Working exclusively with smallholder farmers in the Dairi highlands (Sitinjo, Sumbul \u0026amp; Sidikalang), they focus on quality, traceability and fair pay at every stage of production.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eLed by community leader Samuel Sihombing, Poda helps farmers form organised groups, access agronomy training, and gain financial independence through community-run savings and loan schemes — breaking reliance on middlemen and building long-term stability.\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eFarmers are paid above market prices for ripe, selectively picked cherries, and part of that premium is reinvested into the group, funding low-cost finance and future growth.\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eProcessing is carried out locally using a 24-hour fermentation and wet-hulling method, bringing out the region’s signature wild, earthy intensity — elevated here into a uniquely vibrant cup. All hand-sorting is proudly carried out by women from the surrounding villages.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWhat to expect in the cup\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBold and complex with deep chocolate richness, vibrant orange brightness and a long, distinctive finish of cedar and smoked pineapple.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"flex p-4 gap-4 text-base md:gap-6 md:max-w-2xl lg:max-w-[38rem] xl:max-w-3xl md:py-6 lg:px-0 m-auto\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"GoatHerd Coffee","offers":[{"title":"400g \/ Medium Roast","offer_id":57243898380669,"sku":null,"price":22.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0782\/2072\/2495\/files\/ED91318F-A2D8-4114-9972-E1AC7D75FEE6.jpg?v=1761318714"},{"product_id":"santa-ana-el-borbollon-el-salvador-washed","title":"Santa Ana, El Borbollon, El Salvador - Washed","description":"\u003cdiv class=\"group w-full text-gray-800 dark:text-gray-100 border-b border-black\/10 dark:border-gray-900\/50 bg-gray-50 dark:bg-[#444654]\"\u003e\n\u003cp\u003e\u003cspan\u003eStone Fruits • Citrus • Dark Chocolate • Cashew\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCrafted by the renowned Alvarez family alongside head cupper Luis Rodriguez, this washed lot is sourced from 19 Rainforest Alliance–certified farms positioned along the Apaneca-Ilamatepec mountain range, including the slopes of the iconic Santa Ana Volcano.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCherries are hand-picked and delivered fresh to the historic El Borbollón mill, where they’re washed, floated for quality separation, and pulped before a slow overnight fermentation. After a clean water wash (fully recycled within the mill), the beans are patio-dried for 8–10 days — with extended-drying techniques now being introduced to unlock extra complexity and fruit character.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOnce rested, the parchment coffee is expertly hulled and then hand-sorted by a skilled team of local women, paid above minimum wage and trained to remove even the smallest defects — ensuring only the finest beans make it to the final bag.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"flex p-4 gap-4 text-base md:gap-6 md:max-w-2xl lg:max-w-[38rem] xl:max-w-3xl md:py-6 lg:px-0 m-auto\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"GoatHerd Coffee","offers":[{"title":"400g \/ Medium Roast","offer_id":57244076966269,"sku":null,"price":22.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0782\/2072\/2495\/files\/829E6E41-6AEA-439B-933F-33C3458A6047.jpg?v=1761318869"},{"product_id":"christmas-coffee-honduras-rosa-dimas-washed-microlot-1","title":"Christmas Coffee – Honduras Rosa Dimas Washed Microlot (Christmas Bundle)","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e250g Only\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eChristmas Coffee – Honduras Rosa Dimas Washed Microlot\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTasting Notes: Milk chocolate, shortbread, toffee penny – rich, buttery sweetness with a smooth chocolate finish. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOur limited-edition Christmas coffee comes from Don Rosa Dimas Fúnez Macias, a celebrated Honduran producer and multiple-time Cup of Excellence finalist. His farm, Finca El Roble, sits at 1,600m in the mountains of Comayagua. Here he cultivates a rare mix of varieties including Pacamara, Yellow Catuai, Lempira, Gesha and SL28 — an impressive diversity that contributes to this coffee’s complexity. The lot is fully washed, giving a clean, bright cup with excellent sweetness.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHonduras has grown into Central America’s largest coffee producer, driven by small, quality-focused farms just like this one. Almost all coffee here is washed and sun-dried on small family plots — a tradition that prioritises clarity and flavour over volume.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFreshly roasted in small batches.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eLimited for Christmas — when it’s gone, it’s gone.\u003c\/span\u003e\u003c\/p\u003e","brand":"GoatHerd Coffee","offers":[{"title":"Whole Bean \/ Light Roast","offer_id":57402468106621,"sku":null,"price":9.0,"currency_code":"GBP","in_stock":true},{"title":"Whole Bean \/ Medium Roast","offer_id":57402468139389,"sku":null,"price":9.0,"currency_code":"GBP","in_stock":true},{"title":"Whole Bean \/ Dark Roast","offer_id":57402468172157,"sku":null,"price":9.0,"currency_code":"GBP","in_stock":true},{"title":"Cafetiere \/ Light Roast","offer_id":57402468499837,"sku":null,"price":9.0,"currency_code":"GBP","in_stock":true},{"title":"Cafetiere \/ Medium Roast","offer_id":57402468532605,"sku":null,"price":9.0,"currency_code":"GBP","in_stock":true},{"title":"Cafetiere \/ Dark Roast","offer_id":57402468565373,"sku":null,"price":9.0,"currency_code":"GBP","in_stock":true},{"title":"Espresso \/ Light Roast","offer_id":57402469286269,"sku":null,"price":9.0,"currency_code":"GBP","in_stock":true},{"title":"Espresso \/ Medium Roast","offer_id":57402469319037,"sku":null,"price":9.0,"currency_code":"GBP","in_stock":true},{"title":"Espresso \/ Dark Roast","offer_id":57402469351805,"sku":null,"price":9.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0782\/2072\/2495\/files\/Goatherd-at_Christmas015.jpg?v=1762805742"},{"product_id":"rum-infused-colombia-dulima-x-the-foundry","title":"Rum Infused Colombia Dulima x The Foundry","description":"\u003cdiv class=\"group w-full text-gray-800 dark:text-gray-100 border-b border-black\/10 dark:border-gray-900\/50 bg-gray-50 dark:bg-[#444654]\"\u003e\n\u003cp\u003e\u003cspan\u003eThis coffee is the result of a collaboration we’re really proud of. We’ve partnered with The Foundry, an independent distiller in Canterbury, Kent, to create something truly unique – coffee infused with the character of their award-winning Gamecock Rum.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOur chosen coffee is a Colombian Dulima, known for its natural chocolate and caramel sweetness. The Foundry’s Gamecock Rum is a Double GOLD World Rum Award winner, created to celebrate the restoration of the historic Whitstable Gamecock Oyster Yawl. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eApplying the same care and attention that defines everything Jon crafts, this original dark rum is first aged in a first-fill Bourbon cask, then matured further in Virgin American Oak, and finally finished in Virgin English Oak, building layers of brown sugar, warm spice, toasted oak and deep, rounded sweetness.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe process takes patience. For three weeks, we rest green coffee alongside glasses of The Foundry’s Gamecock Rum, turning the beans daily and topping up weekly. Slowly, the beans draw in the rum’s complexity and depth before being roasted fresh in our small roastery.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe finished cup is a true meeting of crafts: indulgent chocolate and caramel from the Dulima, enriched by the rum’s rich brown sugar body, warming spice, and elegant oak influence from the three-stage cask ageing. It’s a fusion of roastery and distillery, brought together with care and intention.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"GoatHerd Coffee","offers":[{"title":"400g \/ Medium Roast","offer_id":57438202003837,"sku":null,"price":25.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0782\/2072\/2495\/files\/87002579-9E52-4B45-B357-B9F4BA29FE08.jpg?v=1763754398"},{"product_id":"brazil-eagle-mogiana-natural","title":"Brazil Eagle Mogiana – Natural","description":"\u003cp\u003e\u003cspan\u003eAltitude: 800–1200m\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTasting notes: Chocolate, apple, hazelnut \u0026amp; dried fruits\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eLooking for a dependable, feel-good coffee that never disappoints? Brazil Eagle Mogiana is exactly that. Grown in the Mogiana region on the border of \u003ca href=\"chatgpt:\/\/generic-entity?number=0\"\u003eSão Paulo\u003c\/a\u003e and \u003ca href=\"chatgpt:\/\/generic-entity?number=1\"\u003eMinas Gerais\u003c\/a\u003e, this natural-processed coffee is prized for its sweetness, balance, and clean, comforting profile.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe region is home to around 3,500 farmers across 202,000 hectares, producing some of Brazil’s most consistently well-structured naturals. We hand-select individual lots and carefully process them to deliver a smooth, reliable cup—harvest after harvest. It’s the kind of coffee you can come back to every day, whether as espresso or filter.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMeet one of the producers\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003ca href=\"chatgpt:\/\/generic-entity?number=2\"\u003eJose Carlos Alves Pinto\u003c\/a\u003e\u003c\/span\u003e\u003cspan\u003e, based in São Sebastião do Paraíso, works alongside his brothers across four family farms. 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Brix)\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOrigin Details\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eOrigin: India\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eFarm: Ratnagiri Estate\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eVarietal: Hemavathi\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAltitude: 1,370m\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eProcess: Yeast Fermented Natural\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDrying: Raised beds (31 days)\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"flex p-4 gap-4 text-base md:gap-6 md:max-w-2xl lg:max-w-[38rem] xl:max-w-3xl md:py-6 lg:px-0 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closed\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHelp us build what’s next — and be part of it\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis is a big step for us.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWe’re investing in a new production roaster — the Roest P3000, a precision-built system designed to help us scale in a controlled, consistent way without compromising quality.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eImportantly, this doesn’t mean moving away from what we do now.\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWe’ll still be roasting on our Aillio machines, continuing the small-batch approach that got us here.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe Roest simply allows us to ramp up production reliably, while keeping everything tasting exactly as it should.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eRather than taking on traditional finance, we wanted to build this with the people who already support what we do.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIf you join, you’re not just buying coffee.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eYou’re helping us build the next stage of Goatherd.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWhat you get\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOn sign-up:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cspan\u003e250g of limited release Gesha coffee, either \u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e \u003c\/span\u003e\u003cspan\u003e(natural or washed — selected at random from our current stock)\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eFounders Club A6 print (800gsm)\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e \u003c\/span\u003e\u003cspan\u003e(designed by UK illustrator Squidoodle, known for detailed hand-drawn artwork)\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eExclusive Goatherd sticker\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003e10% off all coffee from the day you join\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eOnce the new roaster is installed:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003e12 months of coffee delivered monthly\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eChoose your tier below\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAccess to exclusive coffees not released publicly\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003ePrivate Founders Club Facebook group\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e \u003c\/span\u003e\u003cspan\u003e(help choose future coffees, share brew recipes, and give feedback)\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eBehind-the-scenes updates and roast insights\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eYour name added to the roastery wall\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eYour 10% member discount continues for the full 12 months\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eChoose your membership\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e500g per month — £250\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003e500g of freshly roasted coffee every month for 12 months\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAll Founders Club benefits included\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e  \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e1kg per month — £350\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003e1kg of freshly roasted coffee every month for 12 months\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eAll Founders Club benefits included\u003c\/span\u003e \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eOur plan:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWe’ll keep everyone updated every step of the way.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eWe aim to be fully funded within a few months\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eWith the new roaster by December 2026 or sooner\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThese are our targets — and we’ll be transparent with progress throughout.\u003c\/p\u003e\n\u003cp\u003eImportant details:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eYour welcome pack (Gesha, print, sticker) is sent shortly after sign-up\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eYour 10% 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